PERSPECTA

News from every angle

Results for "Cannes Lions"

78 stories found

Instacart's 'Bananas' Campaign Wins at Cannes Lions
BusinessBusiness Insider2mo ago

Instacart's 'Bananas' Campaign Wins at Cannes Lions

Instacart's Chief Marketing Officer, Laura Jones, celebrated the brand's first-ever Lions awards at the 2026 Cannes Lions Festival. The recognition was for Instacart's 'Bananas' campaign, which notably included a Super Bowl commercial starring Ben Stiller.

AB InBev Earns Cannes Lions Top Marketing Honor
BusinessKorea Herald3mo ago

AB InBev Earns Cannes Lions Top Marketing Honor

OB Beer announced that its parent company, AB InBev, was recognized as the creative marketer of the year for 2026 at the Cannes Lions International Festival of Creativity, an award presented annually since 1992.

Autodesk Invests $350 Million in AI Training and Tools
BusinessBusiness Insider2mo ago

Autodesk Invests $350 Million in AI Training and Tools

Autodesk is committing $350 million to develop AI training programs and tools, as announced by Chief Marketing Officer Dara Treseder at the 2026 Cannes Lions Festival. This investment aims to help users learn and utilize artificial intelligence effectively.

Priyanka Chopra Jonas Discusses Hollywood Barriers at Cannes Lions
Culturevariety2mo ago

Priyanka Chopra Jonas Discusses Hollywood Barriers at Cannes Lions

Speaking at the Cannes Lions conference, Priyanka Chopra Jonas shared her insights on becoming a producer and her ambition to expand her career in the U.S. She cited the low-budget horror film 'Obsession' as an example of how barriers in Hollywood are diminishing, emphasizing that 'ideas are your currency'.

Culturehollywood-reporter2mo ago

Cannes Lions Gains Prominence, Rivals Film Festival

The Cannes Lions festival is increasingly feeling more like a Hollywood event than the traditional film festival, as creators take center stage and the event built on brand marketers gains significant influence.

Culturehollywood-reporter2mo ago

UTA Expands Focus on Creators at Cannes Lions

UTA is making its biggest presence ever at Cannes Lions, betting on creators as the future of talent. Agency representatives Raina Penchansky and Brandon Edelman explained their strategy.

PMI and Cannes Lions Launch Global Educators Forum
Businessmyjoyonline2mo ago

PMI and Cannes Lions Launch Global Educators Forum

The Project Management Institute (PMI) has partnered with Cannes Lions to launch the LIONS Educators Forum, a global initiative aimed at connecting academia with creative industries to better prepare students for future work.

Creators Take Center Stage at Cannes Lions Ad Festival
BusinessBusiness Insider2mo ago

Creators Take Center Stage at Cannes Lions Ad Festival

Creators are expected to be the main focus at this year's Cannes Lions advertising festival, signaling a shift in the advertising industry's priorities. The event highlights the growing influence of individual content creators.

Introducing CMO Insider — your guide to the future of marketing
BusinessBusiness Insider6mo ago

Introducing CMO Insider — your guide to the future of marketing

Business Insider CMO Insider Business Insider Business Insider is launching CMO Insider, a new weekly newsletter delivering a candid look at the forces reshaping marketing. Business Insider's CMO Insider franchise serves as a destination for marketing professionals, combining video interviews, news and trend coverage, and live events. The newsletter will serve as a central pillar of the franchise and the first edition will be sent on March 4th. Written by Business Insider senior correspondent Lara O'Reilly, CMO Insider takes readers inside the power and pressures defining modern marketing by blending scoops, analysis, and insights designed to help CMOs and marketing leaders stay ahead in a rapidly changing industry. O'Reilly's award-winning work has sparked global conversations about leadership in advertising and has revealed the inside stories behind the rise and fall of major adtech companies. She is in constant conversation with CMOs and is closely tracking trends shaping the industry right now, from the explosive growth of the creator economy to the disruptive impact of AI. "Every Wednesday, I'll be opening up my reporter's notebook to share a candid take on what really matters across the modern marketing landscape," O'Reilly said. "With more than a decade of experience reporting on some of the biggest businesses — and biggest personalities — in the space, my CMO Insider newsletter is designed to be your trusty sidekick to help you keep up with an industry that never stays still." During the Cannes Lions Festival, CMO Insider will publish daily, bringing readers in on O'Reilly's on-the-ground conversations and observations. The announcement builds on Business Insider's recent expansion of its newsletter portfolio beyond its flagship Business Insider Today newsletter, including newer offerings such as First Trade, Tech Memo, Work Shift, and Side Hustlers. Read the original article on Business Insider