
Billionaire Herbert Wertheim Purchases Rare Ferrari Luce EV for $40 Million
Dr. Herbert A. Wertheim acquired the first production unit of the ultra-exclusive Ferrari Luce electric vehicle, a move that may yield significant tax advantages.
14 stories found

Dr. Herbert A. Wertheim acquired the first production unit of the ultra-exclusive Ferrari Luce electric vehicle, a move that may yield significant tax advantages.

Ferrari has successfully met its 2026 sales target for the controversial Luce electric vehicle within just two months of its release. This rapid achievement highlights strong market demand for the new EV model.

Ferrari is reportedly using its first-ever EV, the €550,000 Luce, which has been described as unpopular, as a loyalty test, requiring buyers to purchase it to move up on waitlists for other models.

Ferrari's upcoming $640,000 Luce electric grand tourer has reportedly lost key speed and range battles against the Tesla Model S Plaid. The comparison has sparked intense debate online regarding the performance of the luxury EV.

Ferrari has unveiled its first fully electric car, the four-door Luce, which has generated significant online controversy and led to a drop in the company's stock price. The luxury automaker's entry into the EV market has sparked debate among investors and social media users.

Ferrari's inaugural electric car, named Luce, was sold for a record-breaking $40 million at a charity auction, significantly exceeding its estimated value. This sale marks a new high for an automobile at a Sotheby's auction, despite initial criticism of the model.

Ferrari's marketing director stated that the negative reactions from some fans regarding the new Luce electric vehicle were unexpected but ultimately positive for the brand.

Ferrari's plans to introduce an electric vehicle named Luce to compete with Chinese EVs have reportedly faced a backlash. The details of the backlash are not specified but indicate challenges in their EV strategy.
The CEO of Ferrari is defending the company's new Luce EV, asserting that customer interest in the electric vehicle is strong despite potential skepticism.

Středeční rezoluce Evropského parlamentu není vůči Slovensku objektivní ani pravdivá, řekl novinářům slovenský premiér Robert Fico.

Ferrari's new electric vehicle, the Luce, has sold out its entire 2026 production within two months of its debut, despite some initial criticism regarding its design.

Ferrari has appointed a new head of marketing, Di Silvestre, following reported backlash and concerns regarding the company's electric vehicle strategy, particularly after the reception of the electric Luce EV.

The new Ferrari Luce, an electric sedan designed by an Apple designer, has been revealed, boasting an impressive 1050 horsepower. Despite initial design criticisms and a high price tag of €550,000, the CEO confirms strong customer interest and initial orders have been received, marking Ferrari's entry into the high-performance electric vehicle market. A Romanian outlet further discusses how the new electric model can succeed despite criticisms.

Ferrari has unveiled its first fully electric car, the Luce, entering the exclusive E-Auto segment for the super-rich. The announcement was met with skepticism from investors and fans, leading to a significant slump in the company's shares, with critics raising concerns about the design and market positioning of the luxury EV, and memes mocking the new model.