
Audemars Piguet brings rare watches and watchmaking demonstrations to Singapore
The free exhibition at the National Museum of Singapore explores the Swiss manufacture’s history, from astronomical complications and openworking to chiming watches.
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The free exhibition at the National Museum of Singapore explores the Swiss manufacture’s history, from astronomical complications and openworking to chiming watches.
Rapper and billionaire Jay-Z's extensive collection of luxury watches is highlighted, featuring rare and expensive timepieces from brands like Audemars Piguet, Richard Mille, and Patek Philippe.

François-Henri Bennahmias, the former CEO who significantly grew Audemars Piguet, is launching his own independent watch brand. This move is seen as a new challenge to the existing watch market.

A new Artmark auction, 'Gentlemen’s Club,' will feature luxury watches and cars from prestigious brands like Ulysse Nardin, Hublot, Breguet, Audemars Piguet, Cartier, Omega, Jaguar, and Mercedes, with items associated with stars like Arnold Schwarzenegger and Princess Diana, valued at over €500,000.

Audemars Piguet's watch prices have remained stable following its controversial Royal Pop collection collaboration with Swatch, which is part of a long-term strategy to attract new collectors.
Swatch and Audemars Piguet have launched a collaborative watch, generating "Royal Pop" hype and raising questions about the long-term impact of such unusual corporate partnerships on stock performance.
Audemars Piguet's decision to collaborate with Swatch is being viewed as a strategic and clever business move within the luxury watch market.
Swatch CEO Nick Hayek Jr. defended the collaboration with Audemars Piguet for a limited-edition watch series, describing the crowds and store closures during the launch as "good news."
Luxury watchmaker Audemars Piguet is reportedly navigating the challenge of maintaining its brand's exclusive image while simultaneously leveraging market hype and high demand for its products.

The launch of the Swatch x Audemars Piguet 'Royal Pop' watch collaboration triggered a global consumer frenzy, with long queues, incidents, and reports of tear gas and fist fights at stores. The limited edition watches are now being resold at significantly inflated prices.
The launch of the Swatch x Audemars Piguet collaboration watch led to widespread chaos, long queues, and fights at stores across Europe and New York. Police even deployed tear gas outside a Paris store as fans rushed to purchase the limited edition timepiece, which quickly appeared on the resale market at inflated prices.
The article reports on "flippers" (resellers) increasingly targeting the luxury watch market, leading to long queues and significant profits. This trend was highlighted by the launch of a joint collection by Swatch and Audemars Piguet.

Long lines stretching across several blocks have formed in Hong Kong as shoppers turned up days ahead of the launch of the “Royal Pop” pocket watches – a collaboration between luxury watchmaker…

Swatch and luxury watchmaker Audemars Piguet have collaborated to launch the new "Royal Pop" collection, featuring more affordable watches, including a pocket watch. The unexpected partnership has generated significant public interest and queues, though some fans have mocked the design.
Luxury watchmaker Audemars Piguet has partnered with Swatch to release a new collection of watches, sparking varied reactions within the watch industry. The collaboration features a range of colorful timepieces, including pocket, necklace, and table versions, and has been likened to a 'Ferrari Civic' by some critics.

Audemars Piguet has introduced new 38mm models for its Code 11.59 collection, featuring slim pink gold cases and textured dials. This expansion aims to make the collection more balanced and wearable.
Audemars Piguet and Cartier have brought back rare Art Deco watch designs, signaling a trend in the luxury watch market.

Luxury watchmaker Audemars Piguet is experiencing growth and producing watches at exceptionally high prices, as highlighted by a visit to its manufacturing site.
The Watches and Wonders 2026 event in Geneva showcased key trends in the luxury watch industry, with leading brands such as Rolex, TAG Heuer, Patek Philippe, Audemars Piguet, and Hermès presenting their latest innovations.

Audemars Piguet's Royal Oak Offshore collection continues to be a strong presence in the luxury watch market, with its latest chronographs and diver models featuring bold aesthetics, advanced materials, and in-house movements.
Audemars Piguet has reinvented its iconic Royal Oak Offshore watch, introducing three new oversized and sporty versions inspired by powerboats, featuring monumental cases, flyback chronographs, and striking color accents.
This article focuses on Audemars Piguet and a specific watch from the brand that is currently generating significant buzz and discussion. The details of the watch are not provided in the snippet.

The 2026 Watches & Wonders fair showcased captivating bejewelled watches from top brands like Patek Philippe and Audemars Piguet, combining exceptional gemstones with artistic craftsmanship.

Floyd Mayweather is in deep trouble in Las Vegas -- the boxing legend is facing felony theft and intent to defraud charges after allegedly buying a $200K Audemars Piguet watch with a bogus check.
A highly coveted collection of watches resulting from a collaboration between Swatch and Audemars Piguet has been causing near-stampedes in stores as buyers flock to acquire them.

Audemars Piguet has announced a collaboration with fashion duo Yoon and Verbal of AMBUSH for a new Royal Oak Concept Flying Tourbillon watch. This partnership highlights the continued evolution and appeal of the iconic Royal Oak series in the luxury watch market.
Singaporean brand Delugs is set to launch a custom wrist strap designed for the new Audemars Piguet x Swatch Royal Pop watch. This accessory highlights the collaboration between the luxury and affordable watch brands, offering a new option for the 'Royal Pop' timepiece.

Swatch has removed its new Royal Pop watches, a collaboration with luxury brand Audemars Piguet, from all stores in the Netherlands and sent them back to headquarters. This decision was made due to safety concerns following chaos at store locations.

The launch of Swatch's 'Royal Pop' collaboration with luxury watchmaker Audemars Piguet faced issues, with reports of fights breaking out at some shopping centres. Swatch has attributed these problems to the shopping centres themselves.
The 'high-low' collaboration between watch brands Swatch and Audemars Piguet has sparked a significant frenzy, leading to discussions about its success and impact.

The global launch of a new limited-edition Swatch watch collaboration led to widespread chaos, massive queues, and scuffles outside stores worldwide, forcing many locations to close. Incidents included tear gas being fired in Paris and police intervention in other cities as crowds overwhelmed staff and premises.

Audemars Piguet and Swatch have surprised the watch world by releasing their first joint collection, the Royal Pop, which is notably a pocket watch rather than a wristwatch.
Swatch has announced its third collaboration with a high-end watchmaker, partnering with Audemars Piguet to create a colorful new pocket watch featuring a manual-winding movement.

The release of a new Swatch collaboration watch, possibly the 'Royal Pop,' has generated significant excitement, leading enthusiasts to camp outside stores and the watch appearing online at highly inflated prices.
Swatch's confirmed collaboration with Audemars Piguet has sparked widespread excitement and debate among watch enthusiasts, with some likening the luxury-mass market partnership to a 'Ferrari Civic'.

Swatch has confirmed an exciting collaboration with luxury watch brand Audemars Piguet, a partnership that has generated significant enthusiasm within the Swatch community.

The 2026 Met Gala showcased a range of celebrity fashion, from Heidi Klum's Renaissance statue to Lisa of BLACKPINK's four-armed art, while also drawing backlash over its sponsorship by Jeff and Lauren Bezos. Attendees like Margot Robbie and Kris Jenner made headlines for their elaborate outfits and transformations, as the event sparked debate over its evolving nature.
Audemars Piguet has introduced 'Atelier des Établisseurs,' a new initiative aimed at creating exceptional watches by fusing traditional craftsmanship with maximum creative freedom, debuting with three master pieces.
Luxury watchmaker Audemars Piguet has reportedly mastered the art of the soft sell in its marketing approach.
Samir Hussein/Getty Images Billionaire rapper Jay-Z loves luxury watches; the rarer and harder to get, the better. His collection includes timepieces from Audemars Piguet, Richard Mille, and Patek Philippe. He's even worn watches valued at $1 million to attend events like the Grammy Awards. Jay-Z, born Shawn Carter, has long mentioned his love of luxury timepieces in his songs. You can find references to Rolex, Audemars Piguet, and Hublot throughout his decades-long music catalog. He doesn't only flash watches in his lyrics, though. The billionaire rapper, who has a $2.5 billion net worth, has amassed quite a collection of statement timepieces. The $1,075,652 Patek Philippe Grand Complication 5304-301R he wore at the 2025 Grammys was just one of them. Here's a look at that watch and other items included in his watch collection. Jay-Z has a Patek Philippe Grand Complication 5304-301R that retails for more than $1 million. Jay-Z wears a Patek Philippe to the Grammys in 2025. Kevin Mazur/Getty Images for The Recording Academy ; Patek Philippe Jay-Z is a big fan of Patek Philippe watches. He wore one with a rose-gold case and dozens of diamonds for the 2025 Grammys. Its face includes several functions, such as days of the week and moon phases, that help keep a perpetual calendar for tracking the date. The calendar automatically adjusts for leap years and accurately counts the days until 2100, according to GQ. The hand-stitched strap is made of alligator leather. Beyoncé reportedly gifted him a Hublot Big Bang. Hublot Jay-Z quite literally announced his love of Hublot in the 2011 song "Otis," where he pronounced, "New watch alert: Hublot." Perhaps it was prophetic. In 2012, his wife and fellow artist Beyoncé gifted Jay-Z a $5 million Hublot Big Bang in 18-karat white-gold for his 43rd birthday, according to jewelry blogs. The watch was encrusted with 1,282 diamonds, and it took more than 14 months to assemble, the Grand Prix d'Horlogerie de Genève, a foundation that highlights contemporary watches with awards and exhibitions, reported. It also took more than a year to source all the diamonds. A year later, the Swiss watchmaker collaborated with the rapper to design a timepiece under his name. Jay-Z wore his own Hublot watch onstage in 2013. Hublot/Adam Bettcher/Getty Images Hublot released the Shawn Carter Hublot Classic Fusion in yellow gold and black ceramic in 2013. The former watch was priced at $33,900, and the latter at $17,900. The collection was limited to just 350 total pieces, according to GQ. You can't miss his Richard Mille 56 Blueprint watch. Gotham/GC Images via Getty Images/Richard Mille Jay-Z's custom Blueprint Richard Mille 56 watch required more than 3,000 hours to produce, GQ said in 2019. No wonder it cost $2.5 million. During a 2019 show in his hometown of Brooklyn, the rapper freestyled a tribute to the timepiece: "Blueprint on my wrist cost 2.5/Only thing that flips the script between you and I." The rapper later purchased another one-of-a-kind Richard Mille piece — this time in green. Rich Schultz/Getty Images What was the price of that Richard Mille 56 watch? $3 million, according to Complex. Or at least, that was its retail value. Alex Todd, who customized the watch, told the outlet that its monetary value is higher. It was custom-made for Jay-Z and featured rare green sapphire crystals. Jay-Z eventually expanded his collection of Richard Mille watches. The Richard Mille RM011 Felipe Massa watch. Richard Mille He did so with an RM011 Felipe Massa Chronograph in rose gold. The watch was originally released in 2007 and was designed with its namesake, F1 driver Felipe Massa, the brand said on its website. The timepiece is meant to invoke a racing aesthetic and the sport's history of tech innovation. Its crown "resembles a smooth tyre encircling a spoked wheel rim," the maker said. Mille is no longer making this model, but you can get a used one for $215,000. He's worn Richard Mille pieces to attend major sporting events, like the US Open. Richard Mille/Matthew Stockman/Getty Images Jay-Z wore the Richard Mille RM027 Rafael Nadal to watch its namesake take on Novak Djokovic at the 2011 US Open championships. It was designed to be as lightweight as possible and take on all the wear and tear a tennis superstar like Nadal might put it through, Richard Mille said. Nadal referred to it as his "second skin" timepiece. There were only 50 of these watches made at the time, according to Mille. You can buy one on the secondary market for $1.95 million. Nadal collaborated with Richard Mille on several additional versions of this timepiece that the rapper later acquired. Jay-Z has also worn the Richard Mille Rafael Nadal 27-01, which has an anthracite casing. His collection also includes Audemars Piguet watches. Audemars Piguet Royal Oak Audemars Piguet Jay-Z shouted out Audemars Piguet in his 2011 "Watch the Throne" track "N—s in Paris," saying: "Ball so hard, got a broken clock / rollies that don't tick-tock / Audemars that's losing time / hidden behind all these big rocks." He's also worn the brand. Included in his collection is the Audemars Piguet Royal Oak Perpetual Calendar Openworked 26585CE. It has an openwork sapphire dial, rose gold dial markers, a black ceramic band and case, and a titanium clasp. You can buy one from the watchmaker, but it's "price upon request" — or, in other words, wildly expensive. To get it on the secondary market, you'll need to shell out over $375,000. Patek Philippe watches can be tough to buy, but not for Jay-Z. The Patek Philippe Sky Moon Tourbillon 6002R watch. Patek Philippe When describing the Patek Philippe 6002 Sky Moon Tourbillon watch on its website, the brand notes the extensive detail that went into creating the timepiece. Some of the highlights include handmade engravings, a double-face design, a retrograde perpetual calendar, a sky chart, and more. It's one of the most technically complicated Patek Philippe watches, and its price is only available "on request." However, used versions of the watch can be found on the secondhand market for prices between $4 million and $6 million. Jay-Z wore his model to Lebron James' 39th birthday party. Jay-Z picked up a Tiffany and Co. x Patek Philippe collab in 2021. The Patek Philippe Tiffany watch. Tiffany & Co. The Patek Philippe Nautilus 5711 in Tiffany Blue initially retailed for $52,635, but since only 170 were made, the price skyrocketed on the secondary market. Days after the watches sold out, one was auctioned off for $6.5 million, CNBC reported in 2021. Jay-Z and Beyoncé were named Tiffany ambassadors that year. In 2023, the musician wore one of the rarest Audemars Piguet pieces. An Audemars Piguet Royal Oak 25594ST "Yves Klein" watch. Audemars Piguet The "Yves Klein" version of the Audemars Piguet Royal Oak 25594ST watch is an ode to the French artist. He's widely known for developing his own vibrant shade of blue — international Klein blue 191. The Royal Oak design features a perpetual calendar, which keeps track of everything from the time and date to the moon's phases. It's a popular style in its own right, but the Yves Klein version is especially rare. Few are rarely found on the resale market. He also sported a unique Patek Philippe that year. A Patek Philippe Perpetual Calendar Split Seconds Chronograph 5004P watch. Patek Philippe Jay-Z sported the Perpetual Calendar Split Seconds Chronograph 5004P watch during a decadent, seafood tower-filled lunch meeting with DJ Khaled in 2023. The watch is modeled on Patek Philippe's first perpetual calendar watch, released in 1996. The particular watch that Jay-Z has, the 5004P model with a silver link band, is nearly impossible to find, but it was valued at $600,000 in 2022, according to IFL Watches. The most intricate Patek Philippe watch belongs to Jay-Z. Jay-Z wearing the Patek Phillipe Grandmaster Chime Reference 6300G in 2019. Patek Philippe/Kevin Mazur/Getty Images for Sean Combs The Grandmaster Chime is considered Patek Philippe's most complicated watch, with more than 1,500 individual components. The company made the watch in 2014 to commemorate its 175th anniversary, and only seven were produced. Six went to the watchmaker's most dedicated collectors (who apparently had to apply for the privilege of buying one), while the seventh went to the company's museum in Geneva. Patek Philippe then went on to make the Grandmaster Chime in other fabrications. Jay-Z has the white gold version, which runs around $2.5 million, according to reports. He acquired the Patek Philippe 2499 in a tight-lipped deal. A Patek Philippe 2499 went up for auction in 2011. Harold Cunningham/Getty Images Patek Philippe produced this watch in limited quantities from 1950 to 1985. Only 349 were made. Jay-Z's Patek Philippe 2499 was previously owned by Swedish watch collector and dealer Tony Kavak, who had a yellow-gold band specially made for the piece. As Kavak tells it, the watch wasn't initially for sale. "The watch is so exclusive that I often chose not to wear it in public, and I always wear my watches, that's my philosophy," Kavak told watch site Bezl. But he knew Jay-Z was the right person to own the watch, he added. "You should have seen his happiness," Kavak said in an interview with watch blog Hodinkee. "It just reminded me of how happy I get when I find something rare myself." Neither Kavak nor Jay-Z would reveal the deal's cost, but in 2022, a similar watch sold at auction for $7.68 million. He wore two different F.P. Journe pieces to the 2026 Super Bowl. Jay-Z photographs his daughter at the 2026 Super Bowl. Carlos Avila Gonzalez/Getty Images His first FP Journe Tourbillon Souverain was set with 93 baguette diamonds circling it and even more across its face, according to Celeb Watch Spotter. Jay-Z wore the piece for a meeting with Tom Brady. His wife Beyoncé later shared photos from Super Bowl weekend on her website. They included a close-up shot of another FP Journe Tourbillon Souverain watch, this one in green, on Jay-Z's wrist. Read the original article on Business Insider
An article highlights unique luxury watches, such as a frosted Royal Oak mini from Audemars Piguet, for those seeking timepieces that stand out from popular options.

A Swatch and Audemars Piguet "Royal Pop" collaboration watch, which caused a chaotic launch in the Netherlands, was reportedly sold for €35 at a thrift store. The incident highlights the frenzy surrounding the limited-edition timepiece.

Boxing Hall of Famer Floyd Mayweather has been charged with theft and intent to defraud following a complaint linked to the purchase of a $200,000 Audemars Piguet watch in Las Vegas.

Audemars Piguet has reinterpreted its Royal Oak Concept in collaboration with the cult brand Ambush, while Union Glashütte partners with the Petro-Surf-Festival, and Seiko celebrates a company anniversary.

The new Royal Pop pocket watch, a collaboration between Swatch and Audemars Piguet, has generated immense excitement, with estimates of 500,000 to one million units expected to sell, leading to soaring prices in the resale market.
A collaboration between Swatch and Audemars Piguet has injected much-needed excitement into the market, despite the launch not going entirely as planned.

A new watch collaboration, reportedly between Swatch and Audemars Piguet, has generated global hype and chaos among consumers. Many buyers are hoping to profit from reselling the highly sought-after timepieces.
Audemars Piguet's launch of a pocket watch collection in collaboration with Swatch has caused global chaos and strong reactions among fans, who endured long queues for the release.

The launch of a new collaboration between Swatch and Audemars Piguet sparked a frenzy among customers worldwide, escalating to physical altercations in cities like Milan. Shoppers eagerly awaited the release of the new watch.

Donald Trump issued fresh warnings to Iran, stating that 'the clock is ticking' and threatening severe consequences, while Iran declared its readiness to confront any aggression.
The premiere of a new collaboration between two Swiss watch brands, Swatch and Audemars Piguet, shows that flippers are a phenomenon known not only in the real estate market.
Enthusiasts formed long queues at Ion Orchard and Marina Bay Sands in Singapore ahead of the launch of the Audemars Piguet x Swatch Royal Pop collection.
The collaboration between luxury watchmaker Audemars Piguet and Swatch has gone viral, prompting discussions about whether the current hype will be sustained long-term.

Luxury watch manufacturer Audemars Piguet has presented a collaboration with Swatch and launched a pocket version of the Royal Oak watch.

Swatch confirmed its collaboration with Audemars Piguet, leading to widespread excitement and chaos among enthusiasts.

Online speculation is rampant regarding a potential collaboration between Swatch and luxury watchmaker Audemars Piguet, with promotional clips suggesting a "Royal Oak by Swatch" and comparisons to the successful Moonswatch launch.
Audemars Piguet revives its passion for jumping hours and Art Deco style with the new Neo Frame, a piece inspired by a 1929 watch and featuring a new 7122 caliber.

The Watches and Wonders fair, a leading event in the watch industry, showcased impressive new timepieces from brands like Rolex, Patek Philippe, and Audemars Piguet.

Audemars Piguet made its debut at Watches and Wonders in Geneva, unveiling a new line of timepieces. The collection is spearheaded by the "Neo Frame Springende Stunde," marking a significant launch for the brand.