Women Increasingly Buy Their Own Diamonds, Says Swarovski CEO

The CEO of Swarovski notes a trend where women are increasingly purchasing their own diamonds, attributing this shift partly to the availability of cheaper, lab-grown stones that enable self-purchase.

13 Aug, 04:00 — 13 Aug, 04:00

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FTVery High20d ago

Women buy their own diamonds now, says Swarovski boss

Cheaper, lab-grown stones ‘enabling self-purchase for women’ according to chief executive of jewellery maker

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Women Increasingly Buy Their Own Diamonds, Says Swarovski CEO

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Women buy their own diamonds now, says Swarovski boss

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