Stress-relief items become essential for Gen Z in South Korea

Stress-relief items become everyday essentials for Gen Z

“I’m having a hard day.” For a growing number of young consumers, that sentiment is no longer kept private. It is managed, quite literally, in hand. Across South Korea, small, portable items designed to ease tension are becoming part of daily routines. From tactile keycap keyrings clipped onto bags to soft squishy toys and pocket-sized worry stones, these objects are emerging as everyday tools for managing stress. According to SomeTrend, Instagram mentions of “keycap keyrings” rose 137 percent i

By The Korea Herald