Passu cherry show gives Hunza entrepreneurs a stage to showcase wares

• Women-led stalls dominate as six-day event generates over Rs2m; local brands gain direct access to national, foreign buyers • Farmers, artisans, students showcase homemade products; tourists flock to scenic Upper Hunza for cherries, culture PASSU: A six-day “Passu Cherry Exhibition” concluded on Saturday in the scenic tourist destination of Passu in Upper Hunza, generating over Rs2 million in economic activity and attracting large numbers of domestic and international visitors, organisers c...

By none@none.com (Jamil Nagri)