Notre Dame's Commercial Jersey Sponsorship Deal Sparks Alumni Division

The University of Notre Dame's agreement to feature personal finance company SoFi on athletic uniforms has generated mixed reactions among alumni and supporters, highlighting tensions between tradition and commercialization.

4 Sept, 09:02 — 4 Sept, 09:02

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NYTMostly Factual4h ago

Notre Dame’s Jersey Patch Deal With SoFi Divides Alumni and Fans

Alumni have varying opinions about the school’s deal with the personal finance company SoFi to advertise on Notre Dame athletic uniforms.

By Joe Drape and Tania Ganguli

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Notre Dame's Commercial Jersey Sponsorship Deal Sparks Alumni Division

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Notre Dame’s Jersey Patch Deal With SoFi Divides Alumni and Fans

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