Netflix U.S.-Canada Scripted Boss Jinny Howe Discusses Content Strategy

Jinny Howe, Netflix's head of U.S.-Canada scripted series, discussed the company's commitment to maintaining its $18 billion annual content spend, branching into new genres, and the role of IP.

22 Jun, 15:00 — 22 Jun, 15:00

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varietyMostly Factual73d ago

Netflix U.S.-Canada Scripted Boss Jinny Howe on Maintaining Volume, Branching Into New Genres and When IP Makes Sense

Netflix has spent upwards of $18 billion annually on content, and according to US-Canada scripted series head Jinny Howe, that’s not changing any time soon. Howe spoke to an industry crowd las wee as she held a keynote conversation at the Banff World Media Festival. “Our volume is not slowing down,” she told the audience, […]

By Varietyschneider

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Netflix U.S.-Canada Scripted Boss Jinny Howe Discusses Content Strategy

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Netflix U.S.-Canada Scripted Boss Jinny Howe on Maintaining Volume, Branching Into New Genres and When IP Makes Sense

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