Enterprises Shift Focus to ROI as AI Industry Pivots to Selling Strategic Decisions

As the AI market matures, businesses are increasingly evaluating artificial intelligence tools based on their measurable return on investment rather than just technological novelty.

2 Sept, 14:45 — 2 Sept, 14:45

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forbes3d ago

The AI Industry Is Now Selling Decisions

Enterprises will evaluate AI the same way they evaluate every other strategic investment: by asking how much value it creates relative to what it costs.

By Tiffany Chang, Forbes Councils Member

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Enterprises Shift Focus to ROI as AI Industry Pivots to Selling Strategic Decisions

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The AI Industry Is Now Selling Decisions

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