Dubai-style chewy cookies had their moment. Is 'frozen jelly' the next dessert craze?

Dubai-style chewy cookies had their moment. Is 'frozen jelly' the next dessert craze?

A dessert trend known as “frozen jelly” is rapidly gaining popularity among young consumers, particularly Millennials and Generation Z, as videos of people freezing and biting into gummy candies circulate widely on social media. It's simple to make. Assorted gummies are placed in a container and left in the freezer for three to five hours before being eaten. The appeal, however, extends well beyond convenience. On platforms such as Instagram and X, users frequently post reviews of their creation

By The Korea Herald