Banijay’s Marco Bassetti and Jeff Zucker on the Surprise All3Media Merger That Puts ‘The Traitors,’ ‘MasterChef’ and ‘Peaky Blinders’ Under the Same Roof

Banijay’s Marco Bassetti and Jeff Zucker on the Surprise All3Media Merger That Puts ‘The Traitors,’ ‘MasterChef’ and ‘Peaky Blinders’ Under the Same Roof

Jeff Zucker and Marco Bassetti had their eyes on the same prize two years ago. Now they get to run it together. Zucker’s RedBird IMI and Banijay have struck a deal valued at $8 billion to merge All3Media with Banijay, which is headed by Bassetti as CEO. The transaction will bring together All3Media shows and […]

By Cynthia Littleton