Aston Martin sees Korea rising to No. 2 in Asia-Pacific

Aston Martin has launched three high-performance S models in Korea in its largest-ever local product rollout, betting that the country could soon become its second- or third-largest market in the Asia-Pacific region. The British luxury carmaker unveiled the DB12 S Super Tourer, Vantage S sports coupe and DBX S SUV, as it seeks to accelerate its expansion in Korea. Neil Hughes, head of product management at Aston Martin, said the broad product update reflects Korea’s rapid emergence as an importa

By The Korea Herald